While everyone’s *freaking out* about rising social media advertising costs and result-killing algorithms, I’ll let you in on a little secret…

While everyone’s 
*freaking out* 
about rising social media advertising costs and result-killing algorithms, I’ll let you in on a little secret…

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PARTNERSHIP MARKETING

is a time-tested, low-tech, zero-budget way to extend your reach, find new customers, and build meaningful brand growth. 

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It goes like this! 

  • Join forces with like-minded organizations that share your target market to efficiently acquire new raving customers
  • Transform said customers into brand ambassadors (a happy little cycle that feasts on itself and grows exponentially over time)
  • Influencer marketing, the zero-budget kind

How much time will this take? 

The industry is always changing, am I gonna learn and need to relearn?

What if I’ve bought other social media strategy or content planning courses that have gotten me nowhere?

I’ve never seen anyone talk about content strategy, how can it possibly be so important?

We’ll roll this out over six weeks. Each lesson will be as potent as we can possibly make it and I’ll show you how to develop your strategy as powerfully — and efficiently — as possible. This is the fastest way to arm yourself, shut out all of the other noise, and stop spinning your wheels. To reiterate, I’m not looking for people who aren’t ready to commit to the leader’s level of work. 
NO. Focused strategy wins. Fundamentals win. That’s what we’re teaching. Layering on the latest and greatest tactics is something you can easily do once your content strategy is in place. 
This is why we need to teach you the fundamentals of content strategy for social media. We will give you the best framework in the field and time-tested techniques so that you can build your own success machine. Someone else’s one-size-fits-all solution isn’t working for you? Sounds about right. If you want the Michael Jordan version of your social media strategy, you need to play your own game. 
This is why we need to teach you the fundamentals of content strategy for social media. We will give you the best framework in the field and time-tested techniques so that you can build your own success machine. Someone else’s one-size-fits-all solution isn’t working for you? Sounds about right. If you want the Michael Jordan version of your social media strategy, you need to play your own game. 

Maybe you’re thinking —

“Zero-budget? BS.”

You’re not wrong: There’s a lot of wasted dollars floating around the partnership marketing world. 

Brands pay too much per post based on vanity metrics, someone talks about you — one and done — and there isn’t even so much as a blip on your Google Analytics screen.

Mmm yea, that was ill-advised.

The three most common mistakes when it comes to partnership marketing are: 

The three most common mistakes when it comes to partnership marketing are: 

1
PAYING TOO MUCH
2
WASTING TIME ON BAD FIT
3
NO FOLLOW UP
That last one, though. Raise your hand if you’ve partnered with another business for a giveaway and drawing a winner is where the train stops. 

You went through all of that trouble, and never actually converted those new leads to customers.

WHY?!

No more. The opportunity cost personally offends me. 
We’re drawing the line! 
No more. The opportunity cost personally offends me. We’re drawing the line. 

Presents...

THE PARTNERSHIP PLAYBOOK
 An actionable 9-lesson workshop series packed with a strategic planner, campaign blueprints, and activation templates.

The Playbook is *guaranteed* to grow your brand with customers who are waiting to find you and will absolutely love you!
After 10 years in the field, we've organized everything we know about how to build your strategic plan, execute with ease, generate immediate results, and build a long-term growth program with partnership marketing.  
After 10 years in the field, we've organized everything we know about how to build your strategic plan, execute with ease, generate immediate results, and build a long-term growth program with partnership marketing.  
CUSTOM JAVASCRIPT / HTML
WHAT'S INSIDE?
The Partnership Playbook is packed with nine interactive video lessons, planning tools, copy templates, campaign checklists, and a strategic workbook so that you exit this course with an actionable plan for business growth through partnerships!

Partnership Marketing 101

Everything you need to know about partnership marketing in order to accelerate your learning curve, establish your strategy, and get to the results-driving part.

Principles of Efficiency

How to make sure you’re starting in your own unique “right place” for quick wins and immediate impact.

The Guide to Growth

How to create a sustainable partnership marketing strategy that leads to accelerated brand growth, customer acquisition, and above-average customer loyalty that continues to increase, year-over-year.

The Secret Ingredient

The tried-and-true partnership funnel that nobody uses but you absolutely need to realize a return on your collaboration campaigns.

The Recipe For Success 

The pre-process that my agency uses to ensure success before we ever invest a single minute into any partnership.

Complete Guide to Giveaways

My agency’s step-by-step standard operating procedure for setting up, executing, and measuring success on partnership giveaways (and the three different types you can use to grow your brand)!

Copywriting Swipe Files

Dozens of copy examples to demonstrate exactly how you can bring your partnerships to life in a way that drives massive growth without being icky or sales-y. 

Strategic Planner

A customizable workbook where we consolidate all of the info you learn throughout this course into cheat sheets, checklists, and a one-stop source for building and launching your 12 month strategic plan.  

Partnership Marketing 101

Everything you need to know about 
how to create a sustainable partnership marketing strategy that leads to accelerated brand growth, customer acquisition, and above-average customer loyalty that continues to increase, year-over-year.  

Principles of Efficiency

How to make sure you’re starting in your own unique “right place” for quick wins and immediate impact, because a critical path to ROI is resource-efficiency up front!  

Complete Guide to Growth-Driving Giveaways

My agency’s step-by-step standard operating procedure for setting up, executing, and measuring success on partnership giveaways (and the three different types you can use to grow your brand)!

The Money-Making Funnel 

The tried-and-true partnership funnel that nobody uses but you absolutely need to realize a return on your collaborative partnership campaigns! This will take you through every detail of how to grow, convert, and retain new customers with partnership marketing.

The Recipe For Success 

The exact pre-process that my agency uses to ensure success (ahem, growth) before we ever invest a single minute into any partnership!

Influencer Marketing Masterclass

Where to start, what to consider, and how to activate an influencer program that will grow your brand with true fans for little-to-no budget. Complete with my agency's strategic framework and FAQs! 

Social Copy Swipe Files

Dozens of copy examples to demonstrate exactly how you can bring your campaigns to life in a way that drives massive growth without being icky or sales-y. 

Strategic Planner

A customizable workbook where we consolidate all of the info you learn throughout this course into cheat sheets, checklists, and a one-stop source for building and launching your first campaign and 12-month strategic plan. 

Yeah, THERE'S MORE... 😏 

BONUS #1!

BONUS #1!

 Email templates for you to use to make the process of reaching out to partners, establishing these all-important connections, and building strong relationships now and in the future easy and successful! 

BONUS #2!

BONUS #2!

 The proprietary tool we use inside my agency to keep every single detail of every partnership organized so that you can reduce the administrative overwhelm of partnership marketing for a better experience, better relationships, and greater success!
With the Partnerships Playbook You’ll Get
  • A tasty helping of the SECRET SAUCE that’ll guarantee your partnership marketing leads to measurable business growth (because nothing else matters if it doesn’t perform). 
  • The funnel blueprint and partner-fit system that’ll shave years (and thousands) off of your test-and-learn phase.
  • A plug-and-play, step-by-step program that’ll ensure you can execute with ease, avoid costly mistakes, and generate predictable results  
Partnership Marketing 101 ..........................................................................(Value $77)
Principles of Efficiency ....................................................................................(Value $37)
Complete Guide to Growth-Driving Giveaways  ...........................(Value $77)
The Money-Making Funnel ..........................................................................(Value $39)
The Recipe For Success .................................................................................(Value $37)
Influencer Marketing Masterclass ............................................................(Value $56)
Social Copy Swipe Files ....................................................................................(Value $33)
Strategic Planner ................................................................................................(Value $27) 
BONUS #1: Email outreach templates ...................................................(Value $57)
BONUS #2: Retailer partnership masterclass ..................................(Value $57) 
Partnership Marketing 101 (Value $77)
Principles of Efficiency (Value $37)
Complete Guide to Growth-Driving Giveaways (Value $77)
The Money-Making Funnel (Value $39)
The Recipe For Success (Value $37)
Influencer Marketing Masterclass (Value $56)
Social Copy Swipe Files (Value $33)
Strategic Planner (Value $27) 
BONUS #1: Email outreach templates (Value $57)
BONUS #2: Retailer partnership masterclass (Value $57) 
Total Value = ($497)
REgular price = ($297)
Today's Price = $47
If you’re not super excited, making moves, and feeling the growth within the first 14 days, we’ll insist on giving you your money back. 

ORDER UP! 
This offer won’t be around forever — we need to keep the secret in secret sauce!

FAQs 
You might be wondering...

How much time will this take? 

The industry is always changing, am I gonna learn and need to relearn?

What if I’ve bought other social media strategy or content planning courses that have gotten me nowhere?

I’ve never seen anyone talk about content strategy, how can it possibly be so important?

We’ll roll this out over six weeks. Each lesson will be as potent as we can possibly make it and I’ll show you how to develop your strategy as powerfully — and efficiently — as possible. This is the fastest way to arm yourself, shut out all of the other noise, and stop spinning your wheels. To reiterate, I’m not looking for people who aren’t ready to commit to the leader’s level of work. 
NO. Focused strategy wins. Fundamentals win. That’s what we’re teaching. Layering on the latest and greatest tactics is something you can easily do once your content strategy is in place. 
This is why we need to teach you the fundamentals of content strategy for social media. We will give you the best framework in the field and time-tested techniques so that you can build your own success machine. Someone else’s one-size-fits-all solution isn’t working for you? Sounds about right. If you want the Michael Jordan version of your social media strategy, you need to play your own game. 
This is why we need to teach you the fundamentals of content strategy for social media. We will give you the best framework in the field and time-tested techniques so that you can build your own success machine. Someone else’s one-size-fits-all solution isn’t working for you? Sounds about right. If you want the Michael Jordan version of your social media strategy, you need to play your own game. 

WILL THIS BE A HUGE TIME COMMITMENT? 

Maybe it once was, but we’re giving you every tool we’ve developed over 10 years in the field to minimize operational drag.

ARE PARTNERSHIPS EXPENSIVE? 

Doesn’t have to be. Plus, while everyone’s donating their dollars to the Facebook fund, you should give something else a try. 

IS THE CONTENT 
SELF-PACED?

Yes! It’s available immediately and comes with lifetime access. If you're wondering "how can it be so great when it's priced so low?" It's because we're really nice. 
Yes! It’s available immediately and comes with lifetime access.

WHAT EXACTLY IS INSIDE? 

Video tutorials and workshops to help you find perfect partners, plus copy templates, a strategic planner, and step-by-step guides to ensure success from start to finish!

This is not a vague, time-consuming training that’s going to advance you one centimeter beyond where you’re at today. 

The Partnerships Playbook is:

  • Comprehensive, yet to-the-point
  • Actionable, for short-term wins and long-term gains.
  • Resource-efficient, because the whole point is bottom-line growth.

Ready to zig when everyone’s zagging? It’s time to plug partnerships into your marketing program! 

REMIND THEM OF THE SCARCITY. 
Remind them that waiting will have consequences, what will happen if they don't act now.
Show off just how much easier, lighter, happier, better things will be when this solution is placed into their lives.
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