Everything you need to know about PAID SOCIAL

(AKA SOCIAL MEDIA ADVERTISING) 

SO THAT YOU CAN:
  • SET IT UP RIGHT
  • RUN IT WELL
  • SEE RESULTS
Once you finish Strong Brand Social Express, you fall into one of two camps: 
  • You're already paid social savvy, and with the tactics we gave you, you immediately achieved greater results.
  • Now you know how powerful paid social can be, but you need to learn more about the fundamentals of the ad platform, how to set up audiences, and run campaigns for greater results.
If you’re in the second camp, this curriculum is for you. 
Not to be dramatic, but the social media industry is plagued with distractions and illegitimate experts.
 You pay for “strategy” and someone tells you:
  • how often to post 
  • to bucket your content into “themes” 
  • keep your visuals consistent
  • ​lead with value!
  • ​Include a call to action

My teammate Caitlin walks you through 
EVERY. SINGLE. STEP. 
(of every single step)

My teammate Caitlin walks you through.

On video for you.

EVERY. SINGLE. STEP. 
(of every single step)

On video for you.
Not to be dramatic, but the social media industry is plagued with distractions and illegitimate experts.
 You pay for “strategy” and someone tells you:
  • how often to post 
  • to bucket your content into “themes” 
  • keep your visuals consistent
  • ​lead with value!
  • ​Include a call to action
Paid Social Trainings

Once you complete this course, you'll know EXACTLY how to:

  • Set up a Facebook Business Manager Account 100% CORRECTLY to avoid problems down the road
  • ​Install your pixel properly so that you're making the most out of every penny you spend 
  • ​Create "custom conversions" so that you can retarget people who have engaged with your brand in a specific way and are therefore primed to buy
  • ​Create Custom Audiences so that you can nurture your website traffic or email list until they are loyal, raving, PAYING customers
  • ​​Create Lookalike Audiences so that you can introduce your business to prospects that are most likely to appreciate what you have to offer (this will help you reduce the time and money it takes to achieve greater results)
  • ​Create Saved Audiences, which are different than the above two, but critical to understand and leverage for max performance
  • Create an account-growing, fan-driving campaign from scratch
  • Create a campaign that generates high-volume and high-quality website traffic at the lowest cost possible
  • ​Run retargeting campaigns that allow you to nurture cold prospects into lifelong loyalists
  • ​Set up a reporting structure that helps you identify what's working as quickly as possible, giving you greater confidence and making your life much easier 
  • Look at paid social through our agency's holistic performance framework instead of one-post-at-a-time
And because we know you're the high-performance kind (like us)...
We’ll show you exactly how to:
  • Pull metrics from Facebook for your measurement model so that you can track progress over time
  • Easily track Facebook and Instagram follower growth so that you know exactly what content and paid social tactics are working best for brand growth
  • Quickly calculate Facebook and Instagram engagement rates and month-over-month changes so that you can readily identify what content your audience loves best 
  • ​Use Google Analytics to see and understand what high-quality website traffic generated from social media looks like so that you can scale up what's working best
  • ​Pull and understand every single metric our agency ever uses to report out to clients to get a holistic picture of what's working well and (what isn't)
  • ​​Believe it or not, there's more. Plus, we'll add to this series if we get requests for specific tutorials over time, and you'll have lifetime access! 
Life-time access to all of this for a one-time payment of $77.
Life-time access to all of this for a one-time payment of $97.

If you've been looking for something like this, 
we've got you covered.

If you've been looking for something like this, we've got you covered.

Account Set Up & Pixel Installation ...(Value $67)
Create Custom Conversions  ...(Value $97)
Create Custom Audiences ...(Value $89)
Create Custom, Lookalike and Saved Audiences ...(Value $89)
Create Social Growth Campaign  ...(Value $97)
Create Web Traffic Campaign ...(Value $97)
Create Retargeting Campaign for Conversion.(Value $97)
Set Up Your Reporting Structure ...(Value $97)
Paid Social Framework Overview  ...(Value $89)
Pull Metrics to Track Progress  ...(Value $89) 
Tracking IG & FB Growth, Engagement Rates, Traffic to Site from Social and more! ...(Value $89) 
Account Set Up & Pixel Installation .....(Value $67)
Create Custom Conversions  .....(Value $97)
Create Custom Audiences  .....(Value $89)
Create Custom, Lookalike and Saved Audiences .....(Value $89)
Create Social Growth Campaign ......(Value $97)
Create Web Traffic Campaign .....(Value $97)
Create Retargeting Campaign for Conversion .....(Value $97)
Set Up Your Reporting Structure .....(Value $97)
Paid Social Framework Overview .....(Value $89)
Pull Metrics to Track Progress  .....(Value $89) 
Tracking IG & FB Growth, Engagement Rates, Traffic to Site from Social and more! .....(Value $89) 
Total Value = ($997)
REgular price = ($197)
Special Price = $97
If you’re not 100% satisfied with the lessons inside STRONG BRAND SOCIAL after 15 days, you can have your money back. 
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